Bachelor of Business Administration – BBA

Program introduction

At Qarshi University, students can earn a Bachelor of Business Administration (BBA) degree that includes a strong practical component in addition to a comprehensive, interdisciplinary foundation in business. All the pieces for an engaging educational setting have been put in place, with brand new, cutting-edge campus buildings and student services. The learning experience of students is enriched further through the use of student-centered teaching approaches and student-engagement activities. Graduates who have been subjected to a rigorous blend of theory and practise are ready to enter the workforce and take on a variety of managerial and entrepreneurial jobs. Students thrive in classrooms when an engaging blend of an integrative curriculum, innovative teaching strategies, and a focus on real-world application are all in place. The BBA curriculum is designed to equip students with the analytical, interpersonal, and managerial skills necessary to succeed in today’s fast-paced, ever-changing business world.   


Program Distinctive features

  • The BBA curriculum is designed to give students a firm grounding in all facets of business to meet the needs of companies around the world.
  • Business analytics, decision sciences, an entrepreneurial frame of mind, and information technology (IT)-based education all feature heavily in the curriculum of a modern Bachelor of Business Administration (BBA) degree programme.
  • A practical understanding of business and leadership in the real world, gleaned from a case study approach
  • Industry immersion project to solve real-world clients’ concerns • Creating and assisting startup ideas and projects
  • Links between academia and industry


Program Objectives

The program aims to equip students with

  • Corporate Decision-making skills
  • Develop interpersonal and cognitive skills
  • Innovate and become business leaders
  • Change management expertise
  • Develop confidence to take sustainability initiatives


Career Prospects

  • Entrepreneurship
  • Bankers
  • Auditors
  • Project Management
  • Business consultants
  • Financial Analysts
  • Operations Management


Teaching Pedagogy

  • Program courses are taught by highly qualified academics and industry experts who are passionate about creating a supportive learning environment.
  • Active faculty engagement with students through interactive classes and out of class interactions facilitate student grooming.
  • Integrated curriculum blending theory and practice reinforced by industry exposure enriches learners’ experience.
  • Faculty research is focused on solving real world problems through applied research which enhances students’ knowledge of critical issues and innovative solutions.


Tracks Offered

  • Human Resource Management
  • Marketing Management
  • Technology Management
  • Operations & Supply chain Management
  • Finance


Eligibility Criteria

  • Inter or Equivalent, Minimum 50%


BBA Program: 4-year Plan (Model)

Semester 1stCredit Hours
Course Name 
Functional English3
Business Maths3
Islamic Studies/Ethics2
Social Sciences- Elective3
Introduction to Business Management3
IT in Business3
Semester 2ndCredit Hours
Course Name 
Academic and Technical Writing3
Ideology & Constitution of Pakistan2
Probability and Statistics3
Civics & Community Engagement3
Marketing Fundamentals3
Principles of Accounting3
Semester 3rdCredit Hours
Course Name 
Industrial Relations3
Introduction of Business Analytics3
Natural Sciences – Elective3
Introduction to Business Finance3
Principles of Microeconomics3
Organization Behavior3
Semester 4Credit Hours
Course Name 
Principles of Macroeconomics3
Logic and Critical Thinking3
Research Methods3
Arts and Humanities – Elective3
Managerial Accounting3
Management Information Systems3
Semester 5Credit Hours
Course Name
Workforce Management3
Financial Management3
Law and Society3
Data Driven Marketing3
Semester 6Credit Hours
Course Name
Applied Industry Analysis – Pakistan Focus3
Business Ethics & Code of Conduct3
Logistics and Supply Chain Management3
Change management3
Total Quality Management3
Semester 7Credit Hours
Course Name
Strategic Business Management3
Project Management3
Management Elective I*3
Management Elective II*3
Final Year Experiential Project (FYEP) – I3
Semester 8Credit Hours
Course Name
Management Elective III3
Management Elective IV3


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